Turn-key product photography with Indian and International models
Enhancing Products Marketing »
Product photography services with female and male models (Indian and International) are available as a turnkey solution. This means that clients can hire a professional team to handle all aspects of the photography process, including the models, set design, lighting, and editing. By opting for this solution, clients can focus on their core business operations and leave the product photography to the experts. The use of female and male models can help showcase the product in different ways, catering to a diverse audience.
Shows product in use: By using models in product photography, customers can see how the product looks when used in real life. This helps them visualize how the product would fit into their own lives and can increase their likelihood of making a purchase.
Emotional connection: When models are used in product photography, customers can see the emotions and expressions associated with using the product. This can help create an emotional connection between the customer and the product, making them more likely to buy it.
Contextualization: Using models in product photography can help give the product context. By showing the product being used in a specific setting, customers can better understand how it fits into their own lives.
Versatility: Models can showcase different features of a product, such as size, fit, and function. This can help customers better understand the product and make an informed decision about whether to purchase it.
Brand identity: Product photography with models can help establish a brand identity by showcasing the type of people who use the brand's products. This can help customers identify with the brand and build loyalty over time.
Creative ideas for product photography with models »
Action Shots: Capture models using the product in motion, such as running, jumping, or playing sports. This can make the product look dynamic and exciting. Product demo videos are a great way to illustrate the product workings etc.
Lifestyle Photography: Show models using the product in their daily lives, such as cooking in the kitchen or reading a book in bed. This can help customers better understand how the product fits into their own lives.
Unexpected Pairings: Pair the product with unexpected props or settings, such as a glamorous dress paired with hiking boots, or a skateboarder using a high-end skincare product. This can create an interesting and memorable image.
Creative Posing: Experiment with different poses and expressions to create a dynamic and engaging image. Consider using models with diverse body types and skin tones to showcase inclusivity and diversity.
Color Story: Create a cohesive color story by matching the colors of the product with the clothing and props used in the shoot. This can create a visually appealing image and help draw the viewer's eye to the product.
Minimalistic Approach: Use a minimalistic approach by showcasing the product in a simple setting, such as a white background or a blank wall. This can help draw attention to the product and create a clean and modern look.
Storytelling: Use models to tell a story about the product, such as showcasing its sustainability features or its history. This can help create a deeper connection between the customer and the product.
Selection of the model/s, poses and props play a critical role in this stage. Depending on the client requirements and budget limitations, we suggest a range of models and work closely with the creative / marketing team of the client to finalise the various factors.
Some of the points considered in this stage:
The number of products that will be photographed in a typical single shoot session of 9 hours (including 45 minutes break for lunch and 15 minutes for tea/coffee/snacks). Depending on the type of product, the time taken to set up each of them varies largely from 2-3 minutes to 10-15 minutes.
Model selection. We typically share 5 to 10 model portfolios for shortlisting. Once, the model/s shortlisting is done, we proceed with selecting the dresses/looks. Our in-house stylist offers a range of dresses for selection. After selecting the most appropriate attire, the fittings are carried out well before the shoot date.
We study several poses and styles for presenting the products; so that the product features are highlighted in the final results.
Finalise the shoot date/s according to the project requirements and availability of the model/s, makeup & hair artist, stylist and studio schedule.
Second Phase: Shoot / Production Stage »
This stage if the acid test of the preceding efforts and planning: The Execution.
The photography is done at our Ghatkopar (East) studio; which is well equipped with lighting setup, accessories, green room and self-contained washroom.
We arrange for tea/coffee during the shoot along with vegetarian meals for lunch and snacks for an evening break.
We also capture behind the scene videos, with client's permission and share the same with them via YouTube link.
Third Phase: Post-Production & Delivery »
As the saying goes: 'The proof of the pudding is in eating!'
Post-processing of the photographs ranges from basic level editing (cropping and resizing) to advanced image retouching by our skilled in-house experts.
The delivery of digital files is done in two versions: web resolution and high-resolution print (quality) files.
The high-resolution files (JPEG + CR3) are shared via. Wetransfer.com / Dropbox / Google Drive.
